84% of ALL Online Searchers Are Looking For A Local Business
That’s Pretty High Statistic, right? The Problem With Most Small To Medium Business Sites Is They Are Not Optimised So That The Organic Search Engines Like Google, Bing And Yahoo! Can Find And Place Them On The First Page In The Results. Below Are 4 Simple Steps You Can Take To Ensure Your Site Starts Ranking On The Top, and You can Start Getting More Traffic To Your Site. Why Do You Need To Be On The First Page Of The Search Engines? Simple…
Less Than 10% Percent Of People Searching Click Onto Page 2 On The Results
This Means That If You Are Not On the First Page For A Search Term In Your Industry, You Are Missing Out On A Lot Of Traffic. These Are Customers Knocking On Your Door actively Looking For YOUR business, And You Are Not Answering!
So Take Note And More Importantly, Take ACTION On The Following 4 Easy Steps:
Company Details
1 Make sure you state you company address and contact details on every page, along with the type of service or product you provide. We cannot tell you how many websites fail to do this simple step, and though it is very basic, it is also essential for local search results. For best results, use the footer of the site.
Site Map
2 Site Map. Ensure your website has a site map included. This is crucial since it makes the job of analysing your site much easier to the search engine. Once you have a site map, it is also a good idea to submit it to the major search engines like Google and Bing. If you’re unsure how to create a site map, get in touch with us!
Common Phrases
3 Use the language your client bases uses. This is also a simple thing to do, and will help immensely in making your site more relevant to the your industry or niche. It also helps your search engine ranking, since if you use phrases your clients would use on search engines to find you, your relevancy increases dramatically
Fresh Content
4Update your content regularly. If you provide new and relevant content in your site for your clients, Google and the major search engines see this as a major plus, since they want to provide relevant and fresh content for the online searchers. Think about creating a blog for your site and add content to it on a weekly basis
